...a well-designed and executed email marketing campaign. Communication, Communication, Communication – this should be your winery’s marketing mantra. As a society we have never been more connected as we are now, being constantly bombarded with social media and email advertisements so making your marketing campaigns stand out is vital. Design your campaigns to effectively communicate your brand and engage the reader to act. Great promotional emails will drive your audience to your website to shop, shop, shop! #recordbreakingyear